CMO pay, from proxy statements
Chief marketing officer pay copied cell for cell from the Summary Compensation Table of each company's DEF 14A proxy statement, with the filing linked on every row.
Across the 35 rows, the median filed total is $1.76M; the totals run from $118.5K to $15.7M. These are the companies whose proxies in the record's window list a chief marketing officer, not a sample of all CMOs.
| Company | Person and title, as filed | Fiscal year | Total, as filed | Filing |
|---|---|---|---|---|
| Anterix Inc. (ATEX) | Heather Martin, Chief Marketing Officer and Chief of Staff | 2026 | 1,314,925 | DEF 14A, 25 June 2026 |
| Axogen, Inc. (AXGN) | Jens Kemp, Chief Marketing Officer | 2025 | 2,279,206 | DEF 14A, 29 April 2026 |
| BRINKER INTERNATIONAL, INC (EAT) | George S. Felix, EVP, CMO | 2026 | 1,758,628 | DEF 14A, 25 September 2026 |
| Cinemark Holdings, Inc. (CNK) | Wanda Gierhart, Chief Marketing & Content Officer | 2025 | 2,563,049 | DEF 14A, 1 April 2026 |
| COCA COLA CO (KO) | Manuel Arroyo, Executive Vice President and Chief Marketing Officer | 2025 | 6,693,887 | DEF 14A, 16 March 2026 |
| Dutch Bros Inc. (BROS) | Tana Davila, Chief Marketing Officer | 2025 | 2,155,212 | DEF 14A, 31 March 2026 |
| Evolus, Inc. (EOLS) | Tomoko Yamagishi-Dressler, Former Chief Marketing Officer (the table titles the person as former) | 2025 | 1,588,108 | DEF 14A, 29 April 2026 |
| eXp World Holdings, Inc. (EXPI) | Wendy Forsythe, Chief Marketing Officer, eXp Realty | 2025 | 1,051,975 | DEF 14A, 9 March 2026 |
| F5, INC. (FFIV) | John Maddison, Executive VP and Chief Marketing Officer | 2025 | 5,295,456 | DEF 14A, 26 January 2026 |
| Getty Images Holdings, Inc. (GETY) | Gene Foca, Senior Vice President and Chief Marketing and Revenue Officer | 2025 | 1,194,264 | DEF 14A, 28 August 2026 |
| GROUP 1 AUTOMOTIVE INC (GPI) | Shelley P. Washburn, Senior Vice President and Chief Marketing Officer | 2025 | 1,218,917 | DEF 14A, 2 April 2026 |
| HARLEY-DAVIDSON, INC. (HOG) | Matt Ryan, Chief Marketing and Technology Officer | 2025 | 2,593,877 | DEF 14A, 9 April 2026 |
| Ibotta, Inc. (IBTA) | Richard Donahue, Former Chief Marketing Officer (the table titles the person as former) | 2025 | 4,262,969 | DEF 14A, 7 April 2026 |
| IMAX CORP (IMAX) | Anne Globe, Chief Marketing Officer | 2025 | 2,064,691 | DEF 14A, 24 April 2026 |
| Intapp, Inc. (INTA) | Dustin Sedgwick, Chief Marketing Officer | 2026 | 10,739,605 | DEF 14A, 6 October 2026 |
| J&J SNACK FOODS CORP (JJSF) | Lynwood M. Mallard, Senior Vice President and Chief Marketing Officer | 2025 | 782,464 | DEF 14A, 2 January 2026 |
| KOHLS Corp (KSS) | Christie Raymond, Chief Marketing Officer | 2025 | 3,780,930 | DEF 14A, 10 April 2026 |
| LQR House Inc. (YHC) | Jaclyn Hoffman, Chief Marketing Officer | 2024 | 384,600 | DEF 14A, 28 January 2026 |
| MICROSOFT CORP (MSFT) | Takeshi Numoto, Executive Vice President and Chief Marketing Officer | 2026 | 15,724,236 | DEF 14A, 21 October 2026 |
| OUTFRONT Media Inc. (OUT) | Jodi Senese, Former Executive Vice President, Chief Marketing Officer (the table titles the person as former) | 2025 | 1,817,734 | DEF 14A, 21 April 2026 |
| Planet Fitness, Inc. (PLNT) | Brian Povinelli, Chief Marketing Officer | 2025 | 1,840,009 | DEF 14A, 25 March 2026 |
| Playtika Holding Corp. (PLTK) | Nir Korczak, Chief Marketing Officer and Executive General Manager | 2025 | 1,195,552 | DEF 14A, 29 April 2026 |
| PMGC Holdings Inc. (ELAB) | Brenda Buechler, Former Chief Marketing Officer (the table titles the person as former) | 2024 | 118,509 | DEF 14A, 15 May 2026 |
| Primis Financial Corp. (FRST) | Ann-Stanton C. Gore, Executive Vice President and Chief Marketing Officer | 2025 | 610,877 | DEF 14A, 10 April 2026 |
| PTC INC. (PTC) | Catherine Kniker, EVP, Chief Marketing and Sustainability Officer | 2025 | 5,370,104 | DEF 14A, 23 December 2025 |
| Sabre Corp (SABR) | Jennifer Catto, Executive Vice President and Chief Marketing Officer | 2025 | 5,498,171 | DEF 14A, 19 March 2026 |
| SHF Holdings, Inc. (SHFS) | Jeffrey Kay, Chief Marketing Officer | 2025 | 275,194 | DEF 14A, 8 May 2026 |
| Travel & Leisure Co. (TNL) | Jeffrey Myers, Chief Sales and Marketing Officer - Vacation Ownership | 2025 | 5,016,826 | DEF 14A, 10 April 2026 |
| UNISYS CORP (UIS) | Teresa Poggenpohl, SVP and Chief Marketing Officer | 2025 | 1,513,750 | DEF 14A, 16 March 2026 |
| Utz Brands, Inc. (UTZ) | Jennifer Bentz, Executive Vice President, Chief Marketing Officer | 2025 | 1,098,325 | DEF 14A, 12 March 2026 |
| Vanda Pharmaceuticals Inc. (VNDA) | Joakim Wijkstrom, Senior Vice President, Chief Marketing Officer | 2025 | 1,457,528 | DEF 14A, 23 April 2026 |
| Vera Bradley, Inc. (VRA) | Alison Hiatt, Former Chief Marketing Officer, Vera Bradley, Inc. (the table titles the person as former) | 2026 | 942,520 | DEF 14A, 24 April 2026 |
| Victoria's Secret & Co. (VSCO) | Elizabeth Preis, Chief Marketing and Customer Officer | 2025 | 3,221,226 | DEF 14A, 1 May 2026 |
| Virtuix Holdings Inc. (VTIX) | Lauren Premo, Chief Marketing Officer | 2026 | 416,540 | DEF 14A, 6 August 2026 |
| WINMARK CORP (WINA) | Lisa S. Hake, Chief Marketing Officer | 2025 | 360,934 | DEF 14A, 4 March 2026 |
How the pay record is made
The record desk reads every DEF 14A proxy statement filed on SEC EDGAR in the record's window that names a chief marketing officer, and copies that person's row from the Summary Compensation Table. Every amount is a cell of the filed row, and code checks that the parts add up to the filed total. A bare “CMO” is listed only when the filing ties it to “Chief Marketing Officer” elsewhere, so a chief medical officer is never counted. Footnote marks the filing prints beside a cell are shown on the row's page; the footnote text is in the proxy statement linked there.
The median and the range are computed from the filed totals. Stock and option awards are the grant-date values the company reports, not what the person received in cash, so a total is the company's own measure of pay for the year.