InfoTrust
InfoTrust is a digital analytics solutions company covering data governance, marketing measurement and privacy technology for brands and agencies.
InfoTrust describes itself as a digital analytics solutions company specializing in data governance, marketing measurement, and privacy technology. Its pages state that it works with brands and agencies, and that it specializes in online measurement architecture for multi-brand companies. It lists industries including Retail and eCommerce, CPG and Multibrand, Media and Publishing, Finance, Insurance and Crypto, and Health and Fitness, and roles including C-level executives, marketers and advertisers, data analysts, privacy and compliance officers, IT directors and agency partners.
The services are grouped into two areas. Its strategic process runs through understanding, solution design and optimization, governance, enablement and aggregation. It also states that it does not sell media.
On results, the Nespresso case study states that InfoTrust migrated Nespresso's measurement stack onto the Google Marketing Platform, with a GA4 architecture, automated import of non-Google campaign data, and Consent Mode and server-side GTM across markets. That page claims 26% year-over-year United States online sales revenue growth. The Impact page carries a case study stating that FxPro saw a 56% drop in CPA and 130% higher conversion rates. These are InfoTrust's own claims.
Its pages state that it is a Google Marketing Platform sales partner and a Google Cloud partner, and that Tag Inspector is now part of InfoTrust.
Packaged offers, as the agency names them
- InfoTrust Impact: A media enablement offer for DV360, SA360 and CM360.
- Tag Inspector: A tag auditing and monitoring platform.
Who it fitsOpinion, not a ranking
From its own pages, InfoTrust addresses brands and agencies, and multi-brand companies in particular. It names Retail and eCommerce, CPG and Multibrand, Media and Publishing, Finance, Insurance and Crypto, and Health and Fitness as industries. It states that its solutions are built for marketers, executives, analysts, privacy and compliance officers, IT directors and agency partners. The problems it describes include data collection, consent and tag governance, and getting more from Google Marketing Platform media. It also covers value-based bidding and audience modeling. It states that it does not sell media, and its Impact page says it supports media teams working in house or through agencies.
Who it fits (our reading of its own pages; opinion). Written from the agency's own pages listed below. How we write these
Sources
- InfoTrust | Digital Analytics Solutions | Data Governance | Technology, 23 October 2026
- Marketing Analytics, Data Governance, and Privacy Solutions, 23 October 2026
- Who We Are - InfoTrust, 23 October 2026
- Nespresso 26% Revenue Growth With Global Analytics Migration - InfoTrust, 23 October 2026
- InfoTrust Impact Solution - InfoTrust, 23 October 2026
- InfoTrust Ignite Solution - InfoTrust, 23 October 2026
- Contact InfoTrust, 23 October 2026
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Is something here wrong or out of date? An agency can claim this entry by proving it controls infotrust.com, and anyone can send a correction through the corrections page. The description stays ours; facts change when the agency's own pages do. How claims and corrections work.