CMO Tribune
The CMO moves record

Recorded 23 October 2026. Compiled from public records on 23 October 2026; announced 8 July 2026.

Announced 8 July 2026.

Appointed

WHOOP named Dirk-Jan "DJ" van Hameren Chief Marketing Officer.

Dirk-Jan "DJ" van Hameren, Chief Marketing Officer, WHOOP.

The source

WHOOP Names Dirk-Jan \"DJ\" van Hameren Chief Marketing Officer as Member Base Surpasses 3 Million, Business Wire.

The passage this row was checked against

WHOOP, the human performance company, today named Dirk-Jan "DJ" van Hameren as Chief Marketing Officer. The appointment comes as WHOOP surpasses 3 million members worldwide after adding its latest one million members in just seven months.

The date is the page's own date, 8 July 2026.

WHOOP in the record

Dirk-Jan "DJ" van Hameren is WHOOP's Chief Marketing Officer, per the record of 8 July 2026.

The WHOOP page

About this row

Tier A: the company speaking for itself (its own release or newsroom), a press-release wire, an SEC filing or a government page. This row cites a tier A source, so it counts as confirmed. An appointment fills a seat in the record only once it is confirmed.

Cite this row: CMO Tribune, "WHOOP named Dirk-Jan "DJ" van Hameren Chief Marketing Officer", The CMO moves record, recorded 23 October 2026, https://www.cmotribune.com/record/moves/whoop-dirk-jan-dj-van-hameren.

Rows are checked field by field against the passage above; the method is on the record page. Is something here wrong? The corrections page says how to tell us, and logs every change.